A dog grooming business can be difficult to grow when you want it functional fast! Marketing seems to be the key to the success of a dog grooming business, as you may have the skills but not know how to market them. A dog groomer is supposed to love animals, that is more than part of the job, but he/she also needs to make the potential customers aware of the benefits of your working on their dogs. First of all, why do people take their pets to a professional groomer? Ask yourself this question and you'll know how to attract customers. Professional services help one save time, effort and promote good pet health.
Specialized equipment and a good work environment are essential for a dog grooming business. Some people even provide mobile services, meaning that the groomer with all the equipment comes at your place and takes care of the dog with everything that grooming implies. Skills are essential for the success of a good dog grooming business. You have to be accredited by the National Dog Groomers Association by passing a special test. Then, another advantage and requirement of this profession is that you understand animals and be able to handle more special personalities.
A wet slippery dog may not be easy to work with, but with gentleness, patience and experience you'll manage things just fine. It is important for the dog owner to believe your dog grooming business trustworthy. Do not underestimate the power of advertising by word of mouth. If you have pleased customers, more people in the neighborhood will be knocking on your door for services. Provide special prices for small sized dogs or for short-haired breeds, as these categories are often neglected. Discounts and bonuses may do the trick for the promotion of the dog grooming business as well.
Keep in mind that a dog grooming business is client oriented, and in time you will learn how to improve services. Suggestions could be very welcome from clients, vets and technicians. If you talk to the veterinarians in the neighborhood you may be able to place some fliers with them and even get the chance of being recommended. The Internet, the local newspapers and classifieds could also work for the right advertising of a dog grooming business. Strategies differ depending on the market, but with skills, experience and some marketing tactics, you should be able to earn you a decent living.
Dog grooming prices vary depending on the business that provides the services: pet stores, pet spas, groomers' shops, boarding kennels and so on. The costs are also directly related to the size of the dog, the typical treatments and the thickness of the hair. In case you have not decided where to go for help with the grooming, you can check online and see what dog grooming prices are asked by the local businesses corresponding to your pet's specifics.
The complexity of the cut and the thickness of the hair are the most relevant for dog grooming prices. Thus, you will pay up to $50 for small and medium breeds with short thin hair. Even for larger breeds that do not require anything complex, the prices are affordable, ranging between $50 and $70. Higher costs come with giant breeds or dogs that need very complex cuts like Poodles or Bernese Mountain dogs and several others.
Dog grooming prices are very popular for bath-only grooming that is suitable for breeds with short hair which cover bathing, ear cleaning and nail trimming in just one. The costs for such services taken separately would be higher, but since these dogs are very small and raise no difficulties in terms of grooming, the savings are considerable. The pet can thus enjoy both bathing and grooming in one session at the same time.
Dog grooming prices are higher in certain parts of the country or in luxurious salons like pet spas. Needless to say that there are people willing to pay a lot of money to have their pets pampered, but the services are definitely not for all pockets. It sounds like wasted money to pay some hundreds of dollars for dog grooming or nail clipping, even if we are talking about complex cuts and special materials. The decision belongs entirely to the dog owner and so is the choice of the right grooming services.
Consult the list of services included in the dog grooming prices: usually there should be nail trimming, ear cleaning, bathing and hair cutting in a certain style. Additional costs for extra services that can raise up the bill include flea-killing shampoo, de-matting, tooth brushing, anal glands cleaning and skunk odor removal.
Puppies usually get discounts and there are even service providers that work in a referral system supported by a special program. According to this program, the client can get discounts or even free grooming when certain conditions are met. It's worth checking for such facilities particularly when you have a breed that requires complex grooming.
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